Vacancy: Junior Marketing & Communication Specialist (workplace experience)
 

 

It is our mission to fuel the transformation of agricultural sectors by offering an integrated and data-driven solution to increase farmer professionalism. The globally scalable solution consists of the right, standardized measurement tools, aligned capacity building tools and the program and stakeholder management that will maximize the benefits. A higher level of professionalism of farmer organizations leads to increased productivity, increased access to finance, improved livelihoods and increased sustainability. SCOPEinsight is the partner of choice for farmer professionalism.

Since 2010, SCOPEinsight has trained over 530 assessors, almost 2300 assessments were conducted in more than 37 countries spanning 26 agricultural sectors and reaching over 5.2 million farmers worldwide. Our clients include global agri-businesses, NGOs, financial institutions as well as multilateral development and certification organizations. For more information, please visit www.scopeinsight.com. 

 

To facilitate our growth, we are looking for a talented:

Marketing and Communications Officer
(Full time, based in Utrecht, the Netherlands)

 

We are looking for the person who can make our brand shine. Do you build winning marketing strategies and create materials to further brand our identity and value in the market? Do you create content to ensure that we are full and well equipped to make SCOPE assessments the global standard? Do you have the talent to bring new ideas to the market with the right strategy and message? Are you a star in writing success stories to which potential clients can identify themselves with? Do you have the ability to develop and design content to create happy clients? Are you the right person for the job?

The Marketing and Communications Officer plays a key role in SCOPEinsight and it may include the following:

Your role and responsibilities:

  • Help position SCOPEinsight as the thought leader in its field, aiming to create systemic change in agriculture through professionalizing farmers and their organizations on a global scale.
  • Branding of SCOPEinsight should underline our innovative and differentiated presence in the market
  • Ensure that SCOPEinsight is ‘top of mind’ with our partners: provide them with the tools and documents that encourage them to include SCOPEinsight’s added value, as it improves their proposals.
  • Drive the Business Development and Sales activities by creating more excitement and traction in a B2B environment.
  • Know which distribution channels you need, including social media, to achieve your goals.
  • Develop and design documents to support the whole client experience: from the first contact till recurring client. Creating happy clients who are inclined to make referrals.
  • Support our (potential) clients to create a broad (internal) support to implement the SCOPEinsight methodology by providing success stories, proof, data-driven insights reports, etc.
  • Support the team by organizing webinars and trial sessions, prepare product launches and collect feedback on the tools and methodology, as well as the strategic considerations (quotes, referrals).

Competencies, education, and experiences:

  • You are a self-starter: You are a versatile and entrepreneurial-minded professional; you take initiative, are analytical and have a ‘can do’ and hands-on You like the challenge of multi-tasking various projects in an international context.
  • You are creative: you have innovative ways of conceptualizing approaches differently. You also know how to use this creative mind to mobilize social media and other channels to achieve your goals.
  • You are efficient: You know how to reach maximum results with limited resources, supported and leveraged by data (including CRM) and automation. You are inquisitive like to get things done and actively seek to improve processes.
  • You can look small but think big. You’re detail-focused and can run with nearly any project. But you also know when to step back, look at the bigger picture and organize what you need to succeed.
  • You are analytical: You understand the needs of our clients and partners and know how to set up an efficient marketing machine that generates new leads for our business.
  • You are a talented writer: You can deliver a complex message in an understandable and comprehensive way. You are able to present ideas and concepts in an attractive and clear manner. You have excellent knowledge and use of the English – and preferably also the Dutch – language. Other languages, such as French and Spanish are a plus.
  • You are committed: You have an affinity with and believe in our mission and you have an understanding or a strong interest in (sustainable) agriculture.
  • You build communities: you are eager to build long-term relationships with partners and clients, as you understand that SCOPEinsight is successful if clients are successful. You know how to build successful communities and how to keep them active by motivating the community with the right instruments.
  • You are IT savvy: You have excellent skills in different software packages such as Microsoft Office and the Adobe suite, especially PowerPoint and InDesign, CRM and CMS tools (such as WordPress) and Online Marketing Software (i.e. Mailchimp, Constant Contact).

We offer

  • A 6-month position in which you can gain experience in a very innovative company (In Dutch: werkervaringsplek, which compares to a trainee position, with more emphasis on your personal development)
  • An exciting, high energy and versatile environment, where you are given space to excel
  • A motivated group of colleagues with ambitious goals: we are a small team, but we aim high!
  • The possibility to strengthen your skills, work on your own learning goals
  • A safe environment, where we learn from mistakes because we pioneer, sharing a common vision and are eager to succeed; A professional, though informal, working environment in a highly dynamic social enterprise; an opportunity to work in a very international environment.

Application

If you are interested in this position please send your resume and letter of motivation to Tessa van der Meiden via breezy as early as possible, but before 20th of April 2018. Applications will be dealt with on a rolling basis.